Lion Rock OutfittersTsim Sha Tsui MTR
Run our biggest shop floor: a 4,800 sq ft Tsim Sha Tsui flagship, 22 staff, and the busiest weekend trade in Kowloon.
獅子山戶外
Retail & E-commerce201–500 employeesLai Chi Kok荔枝角Founded 2005
4.4(246 reviews)Hiking and trail gear designed for Hong Kong heat, humidity and 900m of ascent.
Lion Rock Outfitters started in 2005 as a single shop in Lai Chi Kok selling imported trail gear to a small community of local hikers. The founders quickly discovered that European technical clothing was designed for cold, dry mountains and performed badly on a Hong Kong ridge in June, so they started making their own.
The company now designs and sells its own range of packs, trail apparel and footwear alongside carefully chosen imports, through six shops, a strong online channel and a growing wholesale book in Taiwan and Japan. Everything is tested on local trails by staff before it ships — the product team's test log includes MacLehose section times.
There are around 300 people between retail, product, warehouse and head office. The culture is exactly what you would expect: staff hike together, the shops close early on race days, and product feedback from a Saturday shift genuinely reaches the design team on Monday.
2 live listings · salary shown on every HKjobs post that discloses one
Lion Rock OutfittersTsim Sha Tsui MTR
Run our biggest shop floor: a 4,800 sq ft Tsim Sha Tsui flagship, 22 staff, and the busiest weekend trade in Kowloon.
Lion Rock OutfittersLai Chi Kok MTR
Nine months, 18 store refits, one visual language — a contract role for a merchandiser who likes a deadline.
Reviews are left by people who verified an employment record. HKjobs does not let employers delete them.
246 reviews
Yuen-ting Sze
Product Designer, Apparel
“Designing for 33 degrees and 90% humidity is a genuinely different problem and nobody overseas is solving it. I get to test my own samples on Sunset Peak.”
Callum Reid
Retail Supervisor, Sai Kung
“Customers actually want to talk about trails, so the shop floor never feels like selling. Retail pay is retail pay, and that is the honest limit.”
Pak-hei Lui
E-commerce Analyst
“Small enough that my analysis changes what we buy next season. The warehouse systems are old and peak season exposes them every year.”
Declared by Lion Rock Outfitters on their verified employer profile and repeated on every listing they publish.
The one they lead with
Two paid days a year to go and test product on the trail — with the gear provided.
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